James is a natural storyteller with a genuine sense of fashion, strong commercial instincts and a deft comic touch.
His unique fusion of live action, stylized comedy and ability to construct visually intriguing narratives, has seen James constantly explore new and innovative visual possibilities. In the field of advertising James’ potential is demonstrated in his ability to develop concepts and a consistent talent to achieve great performances.
A tireless work ethic has enabled James to secure a client base that is unusually varied, giving him shooting experience in Melbourne, Sydney, Singapore and Vietnam. James’ list of clients includes OMO, Panandol, Knorr, Unilever, Coca Cola, Kotex, KFC, CLEO, LG and Sunsilk just to mention a few.